基于出行链与情绪感受的出行幸福感研究

　　文章编号： 1672-5328（2019）04-0001-07 　　邵源1，范颖玲2，江捷1，欧阳新加1，Roland Brown2 　　(1.深圳市城市交通规划设计研究中心有限公司，广东深圳518021；2.明尼苏达大学汉弗莱公共事务学院，明尼 苏达州明尼阿波利斯55455，美国) 　　摘要： 中国大中城市交通发展正从强调增加设施供应的发展阶段进入更关注出行者体验的品质交通 提升新阶段。观测评估出行者在出行过程中的主观体验，是不断提升交通品质的必需条件。基于手 机移动数据开展出行幸福感实证研究，以心理学多情绪量表为理论基础，建立适用于中国城市的出 行幸福感测度理论框架和量化评估方法。针对典型人群进行精细化、多维度的出行链与情绪感受的 观测，探索不同出行目的、方式、时长、伙伴等因素对幸福感受的差异化影响，为城市交通政策制 定和精细化设计改善提供新的视角。 　　关键词： 交通规划；出行幸福感；出行链；情绪感受；出行行为 　　中图分类号： U491.1+2 　　文献标识码：A 　　Satisfaction Study Based on Travel Chain and Emotions 　　Shao Yuan1, Fan Yingling2, Jiang Jie1, Ouyang Xinjia1, Roland Brown2 　　(1.Shenzhen Urban Transport Planning Center Co. Ltd., Shenzhen Guangdong 518021, China; 2.Humphrey School of Public Affairs, University of Minnesota, Minneapolis, MN 55455, USA) 　　Abstract： The development of urban transportation in big cities around China is experiencing the transformation from increasing the facilities capacity to improving the service quality. To assess travelers' subjective experience is important for continuously improving the quality of transportation service. This paper presents an empirical research on the travel satisfaction based on the data from cellular phones. A theoretical framework and assessment method applicable to Chinese cities are developed for evaluating travel satisfaction using the psychology multi-emotion scale. Through investigating the travel chains and emotions for typical groups in a refined and multi-dimensional way, the paper discusses the impacts of different factors on travel satisfaction such as travel purpose, travel modes, travel time, travel accompanies, and etc, which can provide a new insight into the urban transportation policy-making and detailed design improvement. 　　Keywords： transportation planning; travel satisfaction; travel chain; emotional value; travel behavior